lunchbox Archives | Be Korea-savvy
E-Mart24 Bitcoin Lunchbox Sells Out Amid Crypto Frenzy in South Korea

E-Mart24 Bitcoin Lunchbox Sells Out Amid Crypto Frenzy in South Korea

SEOUL, May 20 (Korea Bizwire) – E-Mart24, a leading convenience store chain in South Korea, announced on May 19 that all 30,000 units of its highly anticipated Bitcoin Lunchboxes, launched as part of a promotion in collaboration with the cryptocurrency exchange Bithumb on May 8, had sold out amid overwhelming customer demand. Priced at 5,500 won, [...]

GS25 to Reintroduce ‘Kim Hye-ja’ Lunchbox After Six Year Absence

GS25 to Reintroduce ‘Kim Hye-ja’ Lunchbox After Six Year Absence

SEOUL, March 2 (Korea Bizwire) — GS25, the convenience store chain run by GS Retail Co., has reintroduced the “Kim Hye-ja” lunchbox six years after production ceased. The low-priced lunchbox was originally promoted by actress Kim Hye-ja, spearheading the lunchbox boom at South Korean convenience stores. Since it was released in September 2010, 40 different [...]

Sales of Lunchbox-related Products on Rise amid High Inflation

Sales of Lunchbox-related Products on Rise amid High Inflation

SEOUL, July 13 (Korea Bizwire) — Sales of dosirak (Korean lunchbox) products such as dosirak boxes and thermal lunch boxes are growing as the number of people packing their own lunch is increasing due to high inflation. According to data from the online shopping mall Wemakeprice Inc., sales of dosirak products during the period from [...]